Business Administration

BSc (Retail & Fashion Merchandise)

  • Updated On: 09-Aug-2022

Overview

This course is designed to provide the students with a high level of knowledge and understanding of the concepts and processes involved in store operations, retail merchandising, Visual Merchandising, Buying, Retail Communication, Design Concepts, Fabric, Fashion Forecasting, Fashion Trends Etc.

Course Content:
Elements of Fashion, Fiber to Fabric, Introduction to Apparels, Fashion Forecasting, Fashion Trends, Product Costing, Retail Operations, Buying and Merchandising, Trend Research, Fashion Communication, Visual Merchandising, Store Design, International Retailing, Franchising, Mall Management, Supply Chain Management, Marketing Management, Human Resource Management, Entrepreneurship.

Career Options:
Graduates of this programme may find employment in the following area:
  • Retail Store Visual Merchandising or Display Departments
  • Visual Merchandising Consultancy and Supply Companies
  • Retail Merchandising
  • Retail Operations
  • Luxury Brands
  • Buyers

Further Study:
After completion of this course students can go for Master degree - MSc. (Retail & Fashion Merchandise).


Eligibility:

10+2 / Intermediate (Candidates appearing in 10+2/ Intermediate may also apply.)
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